Case Study

Case Study

Case Study

Wellness App

Wellness App

Wellness App

Designing a Wellness App while nothing seems to be well

Designing a Wellness App while nothing seems to be well

Designing a Wellness App while nothing seems to be well

My current emotional state can be described as overwhelmed and on edge. For this case study, I have chosen to make this introduction about the emotional rollercoaster that I have experienced over the past two weeks.

My current emotional state can be described as overwhelmed and on edge. For this case study, I have chosen to make this introduction about the emotional rollercoaster that I have experienced over the past two weeks.

My current emotional state can be described as overwhelmed and on edge. For this case study, I have chosen to make this introduction about the emotional rollercoaster that I have experienced over the past two weeks.

The journey we embarked on was a wild ride that threw my emotional balance into complete chaos. But amidst the tumultuous waves, we discovered the art of iteration, fine-tuning each stage of the Design Thinking process with precision.

The journey we embarked on was a wild ride that threw my emotional balance into complete chaos. But amidst the tumultuous waves, we discovered the art of iteration, fine-tuning each stage of the Design Thinking process with precision.

The journey we embarked on was a wild ride that threw my emotional balance into complete chaos. But amidst the tumultuous waves, we discovered the art of iteration, fine-tuning each stage of the Design Thinking process with precision.

We found that testing was our saving grace, and by fostering open communication and creating a safe space, we emerged as a strong team.

We found that testing was our saving grace, and by fostering open communication and creating a safe space, we emerged as a strong team.

We found that testing was our saving grace, and by fostering open communication and creating a safe space, we emerged as a strong team.

So, let me share with you how we navigated the treacherous waters of stress and anxiety and overcame all obstacles, even when everything seemed to be falling apart during our final group presentation (and also do fall apart) of the Wellness App we designed.

So, let me share with you how we navigated the treacherous waters of stress and anxiety and overcame all obstacles, even when everything seemed to be falling apart during our final group presentation (and also do fall apart) of the Wellness App we designed.

So, let me share with you how we navigated the treacherous waters of stress and anxiety and overcame all obstacles, even when everything seemed to be falling apart during our final group presentation (and also do fall apart) of the Wellness App we designed.

Calm

Your

Mind

Calm

Your

Mind

Calm

Your

Mind

As you may anticipate, discussing wellness is undeniably a vast and intricate subject, especially when it comes to its intersection with technology. Nowadays, our mobile devices have become an extension of ourselves, and they have the potential to either aid or hinder our efforts to enhance the quality of our daily lives

As you may anticipate, discussing wellness is undeniably a vast and intricate subject, especially when it comes to its intersection with technology. Nowadays, our mobile devices have become an extension of ourselves, and they have the potential to either aid or hinder our efforts to enhance the quality of our daily lives

As you may anticipate, discussing wellness is undeniably a vast and intricate subject, especially when it comes to its intersection with technology. Nowadays, our mobile devices have become an extension of ourselves, and they have the potential to either aid or hinder our efforts to enhance the quality of our daily lives

A survey by Gallup reveals that nearly half (45%) of Americans have at least tried digital health products such as fitness trackers or mobile health apps.

A survey by Gallup reveals that nearly half (45%) of Americans have at least tried digital health products such as fitness trackers or mobile health apps.

A survey by Gallup reveals that nearly half (45%) of Americans have at least tried digital health products such as fitness trackers or mobile health apps.

We found that testing was our saving grace, and by fostering open communication and creating a safe space, we emerged as a strong team.

We found that testing was our saving grace, and by fostering open communication and creating a safe space, we emerged as a strong team.

We found that testing was our saving grace, and by fostering open communication and creating a safe space, we emerged as a strong team.

Now is the perfect time to meet with our client and address this crucial issue of wellness. Our goal is to aid them in reaching their objectives and improving the service they’re already providing.

Now is the perfect time to meet with our client and address this crucial issue of wellness. Our goal is to aid them in reaching their objectives and improving the service they’re already providing.

Now is the perfect time to meet with our client and address this crucial issue of wellness. Our goal is to aid them in reaching their objectives and improving the service they’re already providing.

IMIH

IMIH

IMIH

IMIH is very excited to explore how technology can be used to help people live healthier lives.

IMIH is very excited to explore how technology can be used to help people live healthier lives.

IMIH is very excited to explore how technology can be used to help people live healthier lives.

The IMIH is a non-profit organization dedicated to promoting health and wellness through impactful public talks, participatory workshops, and professional training worldwide.

The IMIH is a non-profit organization dedicated to promoting health and wellness through impactful public talks, participatory workshops, and professional training worldwide.

The IMIH is a non-profit organization dedicated to promoting health and wellness through impactful public talks, participatory workshops, and professional training worldwide.

The Challenge

The Challenge

The Challenge

While brainstorming the functionalities of the new mobile apps, the board realized that the opportunities for translating the concept of wellness into a digital product are virtually infinite. Members could use the apps to monitor diet plans, fitness programs, mental wellness, stress levels, water intake, and more. The possibilities are endless, and they are not exactly sure where to begin!

While brainstorming the functionalities of the new mobile apps, the board realized that the opportunities for translating the concept of wellness into a digital product are virtually infinite. Members could use the apps to monitor diet plans, fitness programs, mental wellness, stress levels, water intake, and more. The possibilities are endless, and they are not exactly sure where to begin!

While brainstorming the functionalities of the new mobile apps, the board realized that the opportunities for translating the concept of wellness into a digital product are virtually infinite. Members could use the apps to monitor diet plans, fitness programs, mental wellness, stress levels, water intake, and more. The possibilities are endless, and they are not exactly sure where to begin!

Features & Scope

Features & Scope

Features & Scope

As this app serves as an MVP for a competition, it should not aim to address all wellness issues individuals face. Instead, each design should concentrate on one crucial aspect of wellness, substantiated by user research. The prototype must incorporate a user profile and goals, as well as the main user flow, showcasing the app’s principal features.

As this app serves as an MVP for a competition, it should not aim to address all wellness issues individuals face. Instead, each design should concentrate on one crucial aspect of wellness, substantiated by user research. The prototype must incorporate a user profile and goals, as well as the main user flow, showcasing the app’s principal features.

As this app serves as an MVP for a competition, it should not aim to address all wellness issues individuals face. Instead, each design should concentrate on one crucial aspect of wellness, substantiated by user research. The prototype must incorporate a user profile and goals, as well as the main user flow, showcasing the app’s principal features.

Secondary Research

Secondary Research

Secondary Research

“Healing is becoming part of the dominant global culture”

“Healing is becoming part of the dominant global culture”

“Healing is becoming part of the dominant global culture”

“The way the media focuses on extremes and drama makes it hard to see that we live in a special moment of grand transformation. Of course, there are a wide range of serious issues in our world today that need our attention and action, but everything is not lost and dire. What personally gives me hope is that the opportunity for healing is more widely available than it has ever been.” Young Pueblo — The Healing Generation

“The way the media focuses on extremes and drama makes it hard to see that we live in a special moment of grand transformation. Of course, there are a wide range of serious issues in our world today that need our attention and action, but everything is not lost and dire. What personally gives me hope is that the opportunity for healing is more widely available than it has ever been.” Young Pueblo — The Healing Generation

“The way the media focuses on extremes and drama makes it hard to see that we live in a special moment of grand transformation. Of course, there are a wide range of serious issues in our world today that need our attention and action, but everything is not lost and dire. What personally gives me hope is that the opportunity for healing is more widely available than it has ever been.” Young Pueblo — The Healing Generation

The COVID-19 pandemic has brought significant changes to the way we approach mental health and wellness. It has forced us to confront our collective mental health and well-being in new and different ways. As a result, we’re now seeing a shift towards a mental health culture that is more open and inclusive, and a new generation is leading the way in breaking down stigmas and taboos.

The COVID-19 pandemic has brought significant changes to the way we approach mental health and wellness. It has forced us to confront our collective mental health and well-being in new and different ways. As a result, we’re now seeing a shift towards a mental health culture that is more open and inclusive, and a new generation is leading the way in breaking down stigmas and taboos.

The COVID-19 pandemic has brought significant changes to the way we approach mental health and wellness. It has forced us to confront our collective mental health and well-being in new and different ways. As a result, we’re now seeing a shift towards a mental health culture that is more open and inclusive, and a new generation is leading the way in breaking down stigmas and taboos.

By recognizing the importance of mental health and making it a priority, we’re creating a new culture that is helping us to improve our overall well-being and thrive both individually and collectively.

By recognizing the importance of mental health and making it a priority, we’re creating a new culture that is helping us to improve our overall well-being and thrive both individually and collectively.

By recognizing the importance of mental health and making it a priority, we’re creating a new culture that is helping us to improve our overall well-being and thrive both individually and collectively.

“Mental health is like other parts of our health care needs. When our mental health is suffering, it needs attention. If you sprained your ankle, it can be difficult to work, focus on your family or other responsibilities. There isn’t any stigma about getting your ankle treated by a medical professional so that you can get back to your life. We have all gone through a lot living through a pandemic and that impacts our mental health. It takes strength to acknowledge that something doesn’t feel right and ask for help. Seeking professional assistance for evaluation and treatment is crucial to living and enjoying our lives.”

— Laura Pullen, Social Worker at Collective Health

“Mental health is like other parts of our health care needs. When our mental health is suffering, it needs attention. If you sprained your ankle, it can be difficult to work, focus on your family or other responsibilities. There isn’t any stigma about getting your ankle treated by a medical professional so that you can get back to your life. We have all gone through a lot living through a pandemic and that impacts our mental health. It takes strength to acknowledge that something doesn’t feel right and ask for help. Seeking professional assistance for evaluation and treatment is crucial to living and enjoying our lives.”

— Laura Pullen, Social Worker at Collective Health

“Mental health is like other parts of our health care needs. When our mental health is suffering, it needs attention. If you sprained your ankle, it can be difficult to work, focus on your family or other responsibilities. There isn’t any stigma about getting your ankle treated by a medical professional so that you can get back to your life. We have all gone through a lot living through a pandemic and that impacts our mental health. It takes strength to acknowledge that something doesn’t feel right and ask for help. Seeking professional assistance for evaluation and treatment is crucial to living and enjoying our lives.”

— Laura Pullen, Social Worker at Collective Health

Laura Pullen, aptly compares mental health to physical health in her quote. In a post-COVID world where our mental health is more critical than ever, we must prioritize seeking professional help for any mental health issues that arise, just as we would for physical ailments. The pandemic has brought significant changes to our mental health culture, and it has become more important than ever to break down the stigmas surrounding mental health and seek help when needed.

Laura Pullen, aptly compares mental health to physical health in her quote. In a post-COVID world where our mental health is more critical than ever, we must prioritize seeking professional help for any mental health issues that arise, just as we would for physical ailments. The pandemic has brought significant changes to our mental health culture, and it has become more important than ever to break down the stigmas surrounding mental health and seek help when needed.

Laura Pullen, aptly compares mental health to physical health in her quote. In a post-COVID world where our mental health is more critical than ever, we must prioritize seeking professional help for any mental health issues that arise, just as we would for physical ailments. The pandemic has brought significant changes to our mental health culture, and it has become more important than ever to break down the stigmas surrounding mental health and seek help when needed.

By acknowledging and addressing our mental health needs, we can improve our overall wellness and better navigate the challenges that life may bring.

By acknowledging and addressing our mental health needs, we can improve our overall wellness and better navigate the challenges that life may bring.

By acknowledging and addressing our mental health needs, we can improve our overall wellness and better navigate the challenges that life may bring.

Research time: Quantitative & Qualitative

Research time: Quantitative & Qualitative

Research time: Quantitative & Qualitative

Quantitative Method: Survey

Quantitative Method: Survey

Quantitative Method: Survey

Surveys and user interviews provide us with crucial insights into users’ behavior and preferences, enabling us to create a wellness app that is tailored to users’ needs and expectations.

Surveys and user interviews provide us with crucial insights into users’ behavior and preferences, enabling us to create a wellness app that is tailored to users’ needs and expectations.

Surveys and user interviews provide us with crucial insights into users’ behavior and preferences, enabling us to create a wellness app that is tailored to users’ needs and expectations.

We design a survey with questions that aim to collect information about the respondents’ demographics, employment status, education level, physical and mental health conditions, and attitudes towards mental health. It also asks about the aspects of personal well-being that are most important to them, how often they engage in activities related to personal well-being, and what motivates them to do so.

We design a survey with questions that aim to collect information about the respondents’ demographics, employment status, education level, physical and mental health conditions, and attitudes towards mental health. It also asks about the aspects of personal well-being that are most important to them, how often they engage in activities related to personal well-being, and what motivates them to do so.

We design a survey with questions that aim to collect information about the respondents’ demographics, employment status, education level, physical and mental health conditions, and attitudes towards mental health. It also asks about the aspects of personal well-being that are most important to them, how often they engage in activities related to personal well-being, and what motivates them to do so.

The survey also asks about how the respondents track their progress towards personal well-being goals and what features they would like to see in an app designed to help them adopt and commit to a health-improving routine. Lastly, the survey asks about the importance of personal data privacy when using an app related to personal well-being.

The survey also asks about how the respondents track their progress towards personal well-being goals and what features they would like to see in an app designed to help them adopt and commit to a health-improving routine. Lastly, the survey asks about the importance of personal data privacy when using an app related to personal well-being.

The survey also asks about how the respondents track their progress towards personal well-being goals and what features they would like to see in an app designed to help them adopt and commit to a health-improving routine. Lastly, the survey asks about the importance of personal data privacy when using an app related to personal well-being.

Theseare our main findings:

These are our main findings:

Theseare our main findings:

75%

What motivates you to

use a mindfulness app?

What motivates you to use a mindfulness app?

Mental Health Features

A desire to improve overall well being

Personalized setting

How important is it for you

to track your progress?

How important is it for you to track your progress?

77%

70.5%

How important is it for you

to track your progress?

How important is it for you to track your progress?

Progress tracking

Progress tracking

Working

Working status?

Working status?

63%

73%

Age?

Age?

Age 18-34

Female

Demographics

Demographics

Gender?

Gender?

58%

Interview as a Qualitative research method

Interview as a Qualitative research method

Interview as a Qualitative research method

While surveys are a useful tool for gathering quantitative data, user interviews can provide valuable qualitative insights that can help us create a more user-centered and effective wellness app.

While surveys are a useful tool for gathering quantitative data, user interviews can provide valuable qualitative insights that can help us create a more user-centered and effective wellness app.

While surveys are a useful tool for gathering quantitative data, user interviews can provide valuable qualitative insights that can help us create a more user-centered and effective wellness app.

We design open-ended questions. In that interview, users were asked a variety of questions related to mental health, mindfulness, and wellness apps. They were asked to share information about themselves, their experiences with mental health, and their personal beliefs and values related to mindfulness.

We design open-ended questions. In that interview, users were asked a variety of questions related to mental health, mindfulness, and wellness apps. They were asked to share information about themselves, their experiences with mental health, and their personal beliefs and values related to mindfulness.

We design open-ended questions. In that interview, users were asked a variety of questions related to mental health, mindfulness, and wellness apps. They were asked to share information about themselves, their experiences with mental health, and their personal beliefs and values related to mindfulness.

They were also asked about challenges or difficulties they have faced related to their wellbeing, and what strategies they have found to be effective for managing stress and staying mentally healthy. The interviewer also asked their opinions about privacy in apps, what type of features they think are important for a mindfulness or mental health app to have, and how much time in a day they would like to dedicate to a mindfulness and mental health related app. Additionally, they were asked about their preferred mode of communication for mental health support, what would make them stop using a mental health app, and any concerns or issues they feel are not currently addressed by mental health apps on the market.

They were also asked about challenges or difficulties they have faced related to their wellbeing, and what strategies they have found to be effective for managing stress and staying mentally healthy. The interviewer also asked their opinions about privacy in apps, what type of features they think are important for a mindfulness or mental health app to have, and how much time in a day they would like to dedicate to a mindfulness and mental health related app. Additionally, they were asked about their preferred mode of communication for mental health support, what would make them stop using a mental health app, and any concerns or issues they feel are not currently addressed by mental health apps on the market.

They were also asked about challenges or difficulties they have faced related to their wellbeing, and what strategies they have found to be effective for managing stress and staying mentally healthy. The interviewer also asked their opinions about privacy in apps, what type of features they think are important for a mindfulness or mental health app to have, and how much time in a day they would like to dedicate to a mindfulness and mental health related app. Additionally, they were asked about their preferred mode of communication for mental health support, what would make them stop using a mental health app, and any concerns or issues they feel are not currently addressed by mental health apps on the market.

The insights:

The insights:

The insights:

“Mental apps help a lot to be disciplined and also help a lot with guidance, because it’s really like hard at first to figure out how to practice without having any guidance.”

- Martina

“Mental apps help a lot to be disciplined and also help a lot with guidance, because it’s really like hard at first to figure out how to practice without having any guidance.”

- Martina

“Mental apps help a lot to be disciplined and also help a lot with guidance, because it’s really like hard at first to figure out how to practice without having any guidance.”

- Martina

“Something that it’s also really helpful, I think it’s journaling. I think it’s a way in which you just know what you’re really feeling and just put it into words.”

- Sara

“Something that it’s also really helpful, I think it’s journaling. I think it’s a way in which you just know what you’re really feeling and just put it into words.”

- Sara

“Something that it’s also really helpful, I think it’s journaling. I think it’s a way in which you just know what you’re really feeling and just put it into words.”

- Sara

“When we are doing everydays activities, we forget sometimes what happened last month and like in a year. And unfortunately we don’t see the progress or how we grow.”

- Shahba

“When we are doing everydays activities, we forget sometimes what happened last month and like in a year. And unfortunately we don’t see the progress or how we grow.”

- Shahba

“When we are doing everydays activities, we forget sometimes what happened last month and like in a year. And unfortunately we don’t see the progress or how we grow.”

- Shahba

“Is always keeping yourself in check, you know, like you say start feeling a certain way but notice my body, answering to certain things in a different way. I think it’s knowing yourself as well as you can.”

- India

“Is always keeping yourself in check, you know, like you say start feeling a certain way but notice my body, answering to certain things in a different way. I think it’s knowing yourself as well as you can.”

- India

“Is always keeping yourself in check, you know, like you say start feeling a certain way but notice my body, answering to certain things in a different way. I think it’s knowing yourself as well as you can.”

- India

Why we decided to go with Journaling?

Why we decided to go with Journaling?

Why we decided to go with Journaling?

Journaling is a highly effective tool for managing mental health, and there are several reasons why. First, it encourages self-reflection by helping individuals gain insight into their emotions, behaviors, and patterns of thinking. This self-reflection can be beneficial in identifying triggers for negative thoughts or behaviors, and in developing strategies to manage them. Second, journaling provides a private, non-judgmental outlet for emotions, allowing individuals to process and express difficult emotions in a healthy way. Third, studies have shown that journaling can decrease symptoms of depression and anxiety, and improve overall well-being by reducing the impact of stressors and worries. Finally, by regularly reflecting on challenges and successes, journaling can help individuals build resilience and a sense of self-efficacy.

Journaling is a highly effective tool for managing mental health, and there are several reasons why. First, it encourages self-reflection by helping individuals gain insight into their emotions, behaviors, and patterns of thinking. This self-reflection can be beneficial in identifying triggers for negative thoughts or behaviors, and in developing strategies to manage them. Second, journaling provides a private, non-judgmental outlet for emotions, allowing individuals to process and express difficult emotions in a healthy way. Third, studies have shown that journaling can decrease symptoms of depression and anxiety, and improve overall

well-being by reducing the impact of stressors and worries. Finally, by regularly reflecting on challenges and successes, journaling can help individuals build resilience and a sense of self-efficacy.

Journaling is a highly effective tool for managing mental health, and there are several reasons why. First, it encourages self-reflection by helping individuals gain insight into their emotions, behaviors, and patterns of thinking. This self-reflection can be beneficial in identifying triggers for negative thoughts or behaviors, and in developing strategies to manage them. Second, journaling provides a private, non-judgmental outlet for emotions, allowing individuals to process and express difficult emotions in a healthy way. Third, studies have shown that journaling can decrease symptoms of depression and anxiety, and improve overall well-being by reducing the impact of stressors and worries. Finally, by regularly reflecting on challenges and successes, journaling can help individuals build resilience and a sense of self-efficacy.

Competitors Analysis

Competitors Analysis

Competitors Analysis

By analyzing the strengths and weaknesses of these three apps, we can identify gaps in the market and design an app that offers unique features or a more user-friendly interface to stand out from the competition. Additionally, the analysis of user feedback and reviews can help designers identify user needs and preferences and create an app that meets those needs and expectations.

By analyzing the strengths and weaknesses of these three apps, we can identify gaps in the market and design an app that offers unique features or a more user-friendly interface to stand out from the competition. Additionally, the analysis of user feedback and reviews can help designers identify user needs and preferences and create an app that meets those needs and expectations.

By analyzing the strengths and weaknesses of these three apps, we can identify gaps in the market and design an app that offers unique features or a more user-friendly interface to stand out from the competition. Additionally, the analysis of user feedback and reviews can help designers identify user needs and preferences and create an app that meets those needs and expectations.

Calm, Meditopia, and Aura are all apps designed to help users document their daily experiences and reflect on their thoughts and emotions. However, there are some key differences between these apps that may make one more suitable for a particular user’s needs than the others.

Calm, Meditopia, and Aura are all apps designed to help users document their daily experiences and reflect on their thoughts and emotions. However, there are some key differences between these apps that may make one more suitable for a particular user’s needs than the others.

Calm, Meditopia, and Aura are all apps designed to help users document their daily experiences and reflect on their thoughts and emotions. However, there are some key differences between these apps that may make one more suitable for a particular user’s needs than the others.

Calm is a feature-rich journaling app that allows users to record their daily experiences through photos, videos, audio recordings, and text. It also offers advanced search and tagging features, as well as the ability to create custom templates for different types of entries. Additionally, Day One allows users to sync their entries across multiple devices and backup their data to the cloud.

Calm is a feature-rich journaling app that allows users to record their daily experiences through photos, videos, audio recordings, and text. It also offers advanced search and tagging features, as well as the ability to create custom templates for different types of entries. Additionally, Day One allows users to sync their entries across multiple devices and backup their data to the cloud.

Calm is a feature-rich journaling app that allows users to record their daily experiences through photos, videos, audio recordings, and text. It also offers advanced search and tagging features, as well as the ability to create custom templates for different types of entries. Additionally, Day One allows users to sync their entries across multiple devices and backup their data to the cloud.

Meditopia is a mindfulness app that helps users practice stoicism, a philosophy that emphasizes the importance of self-control and rational thinking. The app provides users with daily stoic quotes and prompts for reflection, as well as guided meditations and breathing exercises. Stoic also offers a journaling feature that allows users to reflect on their thoughts and emotions in a structured way.

Meditopia is a mindfulness app that helps users practice stoicism, a philosophy that emphasizes the importance of self-control and rational thinking. The app provides users with daily stoic quotes and prompts for reflection, as well as guided meditations and breathing exercises. Stoic also offers a journaling feature that allows users to reflect on their thoughts and emotions in a structured way.

Meditopia is a mindfulness app that helps users practice stoicism, a philosophy that emphasizes the importance of self-control and rational thinking. The app provides users with daily stoic quotes and prompts for reflection, as well as guided meditations and breathing exercises. Stoic also offers a journaling feature that allows users to reflect on their thoughts and emotions in a structured way.

Aura is a simple app that helps users cultivate gratitude and mindfulness by prompting them to reflect on three things they’re grateful for each day, as well as three things that would make their day great. The app also includes daily affirmations and inspirational quotes, as well as the ability to add photos to entries.

Aura is a simple app that helps users cultivate gratitude and mindfulness by prompting them to reflect on three things they’re grateful for each day, as well as three things that would make their day great. The app also includes daily affirmations and inspirational quotes, as well as the ability to add photos to entries.

In terms of branding, Day One has a modern and sleek design, with a focus on customization and personalization. Stoic has a more minimalist design, with a calming color scheme and simple, straightforward prompts. 5 Minute Journal also has a minimalist design, with a focus on simplicity and ease of use.

In terms of branding, Day One has a modern and sleek design, with a focus on customization and personalization. Stoic has a more minimalist design, with a calming color scheme and simple, straightforward prompts. 5 Minute Journal also has a minimalist design, with a focus on simplicity and ease of use.

Aura is a simple app that helps users cultivate gratitude and mindfulness by prompting them to reflect on three things they’re grateful for each day, as well as three things that would make their day great. The app also includes daily affirmations and inspirational quotes, as well as the ability to add photos to entries.

In terms of branding, Day One has a modern and sleek design, with a focus on customization and personalization. Stoic has a more minimalist design, with a calming color scheme and simple, straightforward prompts. 5 Minute Journal also has a minimalist design, with a focus on simplicity and ease of use.

Feature Comparison Chart

Feature Comparison Chart

Guided Journaling

Guided Journaling

Guided Journaling

Breathing Exercise

Breathing Exercise

Breathing Exercise

Meditation

Meditation

Meditation

Voice to Text

Voice to Text

Voice to Text

Voice Note

Voice Note

Voice Note

Drawing Notes

Drawing Notes

Drawing Notes

Related Content

Related Content

Related Content

Community / Sharing

Community / Sharing

Community / Sharing

Mindful Reminder

Mindful Reminder

Mindful Reminder

Emotions Tracker

Emotions Tracker

Emotions Tracker

Physical Exercise

Physical Exercise

Physical Exercise

Progress Tracking

Progress Tracking

Progress Tracking

Guided Meditation

Guided Meditation

Guided Meditation

Photo Gallery

Photo Gallery

Photo Gallery

Book Printing

Book Printing

Book Printing

Keep empathizing

Keep empathizing

Keep empathizing

Affinity Diagram & Empathy Map

Affinity Diagram & Empathy Map

Affinity Diagram & Empathy Map

An affinity diagram is a useful tool for organizing and synthesizing insights gathered from user interviews on a particular topic, such as mental health and wellness. The main groups of findings that emerged from your interviews include Emotions, Calmness, Community, Tracking Progress, and Expertise.

An affinity diagram is a useful tool for organizing and synthesizing insights gathered from user interviews on a particular topic, such as mental health and wellness. The main groups of findings that emerged from your interviews include Emotions, Calmness, Community, Tracking Progress, and Expertise.

An affinity diagram is a useful tool for organizing and synthesizing insights gathered from user interviews on a particular topic, such as mental health and wellness. The main groups of findings that emerged from your interviews include Emotions, Calmness, Community, Tracking Progress, and Expertise.

Emotions

Emotions

Calmness

Calmness

Community

Community

Tracking Progress

Tracking Progress

Expertise

Expertise

"I use headspace for a while because just as sometimes I needed something to conduct my feelings like what put them in order."

- India

"Yeah, I would go for this, especially for the journaling. It's really really a topic that I think everyone can. do it. It's not like specially for specific people. "

- Shahba

"I like to have a bit of calm in all of my activity. Like, I get overwhelmed easily so I just like to stop for a minute."

- Sara

"Mindfulness apps help a lot to be disciplined and also help a lot with guidance, because it's really like hard at first to figure out how to practice without having any guidance"

- Martina

The purpose of this empathy map is to gain a better understanding of people in their 30s who are actively seeking ways to improve their personal well-being. These users are conscious, aware, and willing to receive help to find mindfulness in life. Through this empathy map, we aim to identify their needs, experiences, behaviors, and pain points to create better products and services that can meet their needs more effectively.

The purpose of this empathy map is to gain a better understanding of people in their 30s who are actively seeking ways to improve their personal well-being. These users are conscious, aware, and willing to receive help to find mindfulness in life. Through this empathy map, we aim to identify their needs, experiences, behaviors, and pain points to create better products and services that can meet their needs more effectively.

The purpose of this empathy map is to gain a better understanding of people in their 30s who are actively seeking ways to improve their personal well-being. These users are conscious, aware, and willing to receive help to find mindfulness in life. Through this empathy map, we aim to identify their needs, experiences, behaviors, and pain points to create better products and services that can meet their needs more effectively.

The users engage in various activities, including journaling, yoga, breathing techniques, meditation, therapy, and relying on friends. While they see many apps and social media experts, they also hear that other people are having the same struggles, and people are picking up on the trend of ‘mindfulness’ without fundamental knowledge. By understanding these insights, we can now an app that can better meet their needs and provide them with the necessary support and guidance to improve their well-being.

The users engage in various activities, including journaling, yoga, breathing techniques, meditation, therapy, and relying on friends. While they see many apps and social media experts, they also hear that other people are having the same struggles, and people are picking up on the trend of ‘mindfulness’ without fundamental knowledge. By understanding these insights, we can now an app that can better meet their needs and provide them with the necessary support and guidance to improve their well-being.

The users engage in various activities, including journaling, yoga, breathing techniques, meditation, therapy, and relying on friends. While they see many apps and social media experts, they also hear that other people are having the same struggles, and people are picking up on the trend of ‘mindfulness’ without fundamental knowledge. By understanding these insights, we can now an app that can better meet their needs and provide them with the necessary support and guidance to improve their well-being.

User Persona & User Journey Map

User Persona & User Journey Map

User Persona & User Journey Map

Meet Conscious Mary, a mindful and active person who values her mental and physical well-being. Mary is on a journey to deepen her mindfulness practice and is looking for a mindfulness app that can help her understand her feelings, cope with her emotions, and be more consistent in her mindfulness practices. Despite her enthusiasm, Mary sometimes struggles with finding the time to practice mindfulness consistently amidst her busy work schedule and social life. She also experiences self-doubt and struggles with maintaining a regular journaling practice.

Meet Conscious Mary, a mindful and active person who values her mental and physical well-being. Mary is on a journey to deepen her mindfulness practice and is looking for a mindfulness app that can help her understand her feelings, cope with her emotions, and be more consistent in her mindfulness practices. Despite her enthusiasm, Mary sometimes struggles with finding the time to practice mindfulness consistently amidst her busy work schedule and social life. She also experiences self-doubt and struggles with maintaining a regular journaling practice.

Meet Conscious Mary, a mindful and active person who values her mental and physical well-being. Mary is on a journey to deepen her mindfulness practice and is looking for a mindfulness app that can help her understand her feelings, cope with her emotions, and be more consistent in her mindfulness practices. Despite her enthusiasm, Mary sometimes struggles with finding the time to practice mindfulness consistently amidst her busy work schedule and social life. She also experiences self-doubt and struggles with maintaining a regular journaling practice.

Mary is looking for a safe space with personalized content that can fulfill her needs and provide her with expert guidance that she can trust. In this persona, we’ll explore Mary’s goals, pain points, and interests to understand what she needs from a mindfulness app.

Mary is looking for a safe space with personalized content that can fulfill her needs and provide her with expert guidance that she can trust. In this persona, we’ll explore Mary’s goals, pain points, and interests to understand what she needs from a mindfulness app.

Mary is looking for a safe space with personalized content that can fulfill her needs and provide her with expert guidance that she can trust. In this persona, we’ll explore Mary’s goals, pain points, and interests to understand what she needs from a mindfulness app.

The user journey map provides a glimpse into Mary’s struggles with her mental health and the steps she takes to improve it. Like many individuals, Mary finds it challenging to manage her stress and anxiety, and feels overwhelmed by the plethora of information and lack of personalization in the apps available. However, through her journey, she discovers a mental health app that offers personalized mindfulness practices, journaling activities and meditations, which helps her to practice mindfulness consistently and address her pain points.

The user journey map provides a glimpse into Mary’s struggles with her mental health and the steps she takes to improve it. Like many individuals, Mary finds it challenging to manage her stress and anxiety, and feels overwhelmed by the plethora of information and lack of personalization in the apps available. However, through her journey, she discovers a mental health app that offers personalized mindfulness practices, journaling activities and meditations, which helps her to practice mindfulness consistently and address her pain points.

The user journey map provides a glimpse into Mary’s struggles with her mental health and the steps she takes to improve it. Like many individuals, Mary finds it challenging to manage her stress and anxiety, and feels overwhelmed by the plethora of information and lack of personalization in the apps available. However, through her journey, she discovers a mental health app that offers personalized mindfulness practices, journaling activities and meditations, which helps her to practice mindfulness consistently and address her pain points.

Our final Problem Statement

Our final Problem Statement

Our final Problem Statement

“Conscious and busy millennials need to find a way to understand themselves, cope with their emotions and be trustfully guided in their mindfulness practices because they lack balance in their life, feel anxious and are stressed.”

“Conscious and busy millennials need to find a way to understand themselves, cope with their emotions and be trustfully guided in their mindfulness practices because they lack balance in their life, feel anxious and are stressed.”

“Conscious and busy millennials need to find a way to understand themselves, cope with their emotions and be trustfully guided in their mindfulness practices because they lack balance in their life, feel anxious and are stressed.”

Moscow Method & MVP Statement

Moscow Method & MVP Statement

Moscow Method & MVP Statement

The Moscow method is a powerful tool for addressing the features and organizing the essential elements of our mindfulness app. This approach prioritizes user needs and helps to streamline app design. The Moscow method ensures that the app contains the must-have features such as profile settings, emotions/feelings tracker, progress tracker, educational content, and guided journaling/prompts. Additionally, it considers the potential features that could be included in the future, such as mini-courses by topic, sleep meditation, community section, active exercises, and art therapy.

The Moscow method is a powerful tool for addressing the features and organizing the essential elements of our mindfulness app. This approach prioritizes user needs and helps to streamline app design. The Moscow method ensures that the app contains the must-have features such as profile settings, emotions/feelings tracker, progress tracker, educational content, and guided journaling/prompts. Additionally, it considers the potential features that could be included in the future, such as mini-courses by topic, sleep meditation, community section, active exercises, and art therapy.

The Moscow method is a powerful tool for addressing the features and organizing the essential elements of our mindfulness app. This approach prioritizes user needs and helps to streamline app design. The Moscow method ensures that the app contains the must-have features such as profile settings, emotions/feelings tracker, progress tracker, educational content, and guided journaling/prompts. Additionally, it considers the potential features that could be included in the future, such as mini-courses by topic, sleep meditation, community section, active exercises, and art therapy.

Minimum Viable Product (MVP Statement)

Minimum Viable Product (MVP Statement)

Minimum Viable Product (MVP Statement)

Our goal is to create a calming app, mainly featuring different journaling tools that are easy to implement throughout the day so users can track and understand their emotions and continue on deepening their mindfulness practices.

Our goal is to create a calming app, mainly featuring different journaling tools that are easy to implement throughout the day so users can track and understand their emotions and continue on deepening their mindfulness practices.

Our goal is to create a calming app, mainly featuring different journaling tools that are easy to implement throughout the day so users can track and understand their emotions and continue on deepening their mindfulness practices.

The app will offer guided journaling sessions that cater to all levels of journaling experience that put the user into a calm and reflective state of mind. With additional related content like breathing exercises, mini meditation courses and daily affirmations or movement exercises this app should be a wholesome experience.

The app will offer guided journaling sessions that cater to all levels of journaling experience that put the user into a calm and reflective state of mind. With additional related content like breathing exercises, mini meditation courses and daily affirmations or movement exercises this app should be a wholesome experience.

The app will offer guided journaling sessions that cater to all levels of journaling experience that put the user into a calm and reflective state of mind. With additional related content like breathing exercises, mini meditation courses and daily affirmations or movement exercises this app should be a wholesome experience.

User Flow

User Flow

User Flow

The user flow begins with a sign-in process that uses personal settings instead of a traditional username and password. Once signed in, the user is directed to a main homepage that serves as the central hub for the app. The homepage includes a navigation bar that allows users to easily access different features.

The user flow begins with a sign-in process that uses personal settings instead of a traditional username and password. Once signed in, the user is directed to a main homepage that serves as the central hub for the app. The homepage includes a navigation bar that allows users to easily access different features.

The user flow begins with a sign-in process that uses personal settings instead of a traditional username and password. Once signed in, the user is directed to a main homepage that serves as the central hub for the app. The homepage includes a navigation bar that allows users to easily access different features.

One of the options in the navigation bar is “Journaling.” When the user clicks on this option, they are taken to a page where they can choose the type of journal entry they want to create, such as a written journal, audio journal, or photo journal.

One of the options in the navigation bar is “Journaling.” When the user clicks on this option, they are taken to a page where they can choose the type of journal entry they want to create, such as a written journal, audio journal, or photo journal.

One of the options in the navigation bar is “Journaling.” When the user clicks on this option, they are taken to a page where they can choose the type of journal entry they want to create, such as a written journal, audio journal, or photo journal.

From there, the user can create their journal entry using the appropriate interface for the type of journal they chose. Once they’ve completed their journal entry, they can save it and return to the main homepage by clicking on the appropriate options in the navigation bar.

From there, the user can create their journal entry using the appropriate interface for the type of journal they chose. Once they’ve completed their journal entry, they can save it and return to the main homepage by clicking on the appropriate options in the navigation bar.

From there, the user can create their journal entry using the appropriate interface for the type of journal they chose. Once they’ve completed their journal entry, they can save it and return to the main homepage by clicking on the appropriate options in the navigation bar.

Process

Process

Process

01. Discovery with the company strategy

02. Competitive and comparative research

03. Interactive wireframing

04. High-Fidelity Designs

01. Discovery with the company strategy

02. Competitive and comparative research

03. Interactive wireframing

04. High-Fidelity Designs

01. Discovery with the company strategy

02. Competitive and comparative research

03. Interactive wireframing

04. High-Fidelity Designs

1

Discovery with the Company Strategy

Discovery with the Company Strategy

Discovery with the Company Strategy

2

2

Competitive and Comparative Research

Competitive and Comparative Research

Competitive and Comparative Research

3

3

Interactive Wireframing

Interactive Wireframing

Interactive Wireframing

4

4

High-Fidelity Designs

High-Fidelity Designs

High-Fidelity Designs